$500. Zero audience.
Let's see what happens.

Built Lemon Squeezy as a solo founder and turned it into the default payment platform for digital creators. No VC. No team of 50. Just relentless execution on a problem she understood better than anyone in the room.

Built multiple profitable internet businesses while writing one of the best newsletters on the internet. Proved you can ship quality products AND think publicly about the process without either suffering.

Shipped 70+ projects. Four hit. Those four print $250K/month. The other 66 are dead and he doesn't lose sleep over them. The math works if you ship enough bets.

Researcher turned author who built an audience by being genuinely useful. Her work on listening and empathy is why I think about users as humans, not conversion metrics. Products should respect people's time.

Find a boring task people pay humans $100+ to do. Build an AI tool that does it in seconds. Charge 10x less. SEO the keywords. That formula is tattooed on the inside of my skull.

Not a founder. A comedian. But his Club Shay Shay interview is the best masterclass on authenticity I've seen. Say the real thing. Let other people worry about being comfortable. The audience respects honesty.

Co-founded PlanGrid, scaled it to a $875M acquisition, then started TigerEye. She builds things that solve unsexy problems for people who do hard work. That's the energy. Useful beats clever.

Code and media are the new leverage. Build things while you sleep. Seek wealth, not money or status. Most of my strategic thinking traces back to about six tweets of his.